Thursday, April 23, 2009

Preparation Starts with “PR”


“Preparation” means more than arriving early or having extra copies of the meeting agenda. The ability to prepare for any situation is a trait that can take public relations professionals from good to outrageously awesome.

The know-how to preemptively arm yourself with handy supplies is not always natural, but learned. Think “wrenches” like stains, rain or red onions – You know…the Greek salad before that meeting. For me, the self-fulfillment from being prepared for something unexpected is always the best.

Below is a list of pocket-size items you may want to consider toting. You’ll prevent disasters both large and small while astounding clients and coworkers with your knack for PReparation:

* Guys, some items may not apply to you, unless you want to be scarily prepared:

• Tide to Go Pen
• Nail File*
• Oil Blotting Tissues*
• Chapstick or Lip Gloss*
• Visine
• Tissues
• Koozie (warm hand, cold beverage)
• White Out
• Mirror
• Hair Ties*
• Business Cards
• Pen (seems obvious but you’d be surprised)
• Notepad
• Breath Mints
• Feminine Hygiene Products*
• Collapsible Umbrella
• Band-Aids
• Spare Change
• Hand Lotion
• Safety Pins
• Lighter
• USB Flash Drive
• Hand Sanitizer
• Sharpie Marker
• Snacks (for the low-blood sugar moment)
• Wallet-size Tip Calculator
• Wallet-size List of Local Taxis
• Stamps
• Advil
• Bottle Opener

You may need a large bag or briefcase, but it’ll all be worth it when you inevitably save the day.

1 comment:

el chupacabra said...

Not a PR person but, I might add not only an extra pen- make that penS. It will give you a boost to provide someone who failed to bring one or lost it enroute etc. and help them in the process.
PS don't take it back- let them keep it!